Carl Edmond – Social Media Commercial
Carl Edmond is a Swedish watch brand characterized by Scandinavian design and Swiss craftsmanship. We created a campaign that included photography and a commercial for their social media platforms. The challenge in this project was showcasing the emotions and feelings the watch gives in a powerful and effective way. Rather than using a script and voice over for this project we decided to give more freedom to the actor and creative team to express something simple but unique in a one-day production project. The result of this creative choice brought a unique take to the project that showcased the feeling of freedom that the time piece emulates.